Have you ever wanted to custom-build a sports car--but didn't think you could afford it?

Well, now Acura lets you customize a one-of-a-kind 2019 Acura ILX sedan with all of the features and designs that you want, for free.

At least, in your Instagram story.


Acura Gets Social

The Acura ILX definitely has an audience that it would like to target. It's a fairly competitively priced compact luxury sedan with lots of great new tech, but it's a car that's surprisingly subtle.

It's a car that targets the younger generation: one that's passionate, artistic, and connected.

What better way to reach them than through Instagram?

"With the 2019 ILX capturing the highest number of millennial buyers in its segment, it was critical to have a strong presence on social media platforms for the launch of the new model. Utilizing Instagram Stories and hacking the platform for users to create a custom ILX experience allows Acura to be a part of the conversation in an organic way.”

That was Acura's social media manager, talking about the smart new way that the brand is tackling marketing for their youthful sports sedan.

By visiting Acura's Instagram page, you can screenshot a still image of the new 2019 Acura ILX sedan, and use a custom sticker pack in Instagram Stories to create the perfect, one-of-a-kind car.

You dream it, and we'll help you get it in real life. Explore inventory to see new models in stock, or contact us to see how affordable it could be to buy a custom-made Acura ILX sedan.


Categories: News
Tags: acura ilx